Community Outreach – Pink Shirt Day 2011

Pink Shirt Anti-Bullying Day 2011

Bullying is a serious problem in schools, workplaces, homes and on the Internet. BC Liberal leadership hopeful Christy Clark (and former host host of The Christy Clark Show on CKNW AM980, BC’s most listened-to private radio station) has been raising awareness on bullying issues over the last number of years with her Pink Shirt Day campaign.

M2O supported the cause by producing an anti-bullying PSA for broadcast TV and online use. Featuring multiple young people give examples of bullying, this powerful video demonstrates the effects that bullying can have for the victim.

On February 18th, M2O CEO Bradley Shende appeared on Global BC morning news and discussed Pink Shirt Day and bullying in general.