Project: Kashoo
Category: Branded Content
A local Vancouver software firm with the #1 iPad accounting software, Kashoo wanted a little boost to their customer conversion with a video that made accounting friendlier and also a little quirky to show that accounting is for all types.

More information: www.kashoo.com


Project: YVR Connections
Category: Community Website
Vancouver International Airport is one of the busiest and most internationally awarded airports in North America. We were tasked to help them devise a social media strategy and build out a digital community in advance of the Vancouver Olympics.

Working with their communications team, YVR and M2O collectively developed a training regimen to onboard their communications team within social media channels, creating a boot camp and developing a digital strategy that garnered them an international airport award.

The site used videos, photos and real-world stories to form a bond with the local and international communities, engaged the media, and helped bring 21st century marketing to YVR and continues to evolve and serve the community.

More information: www.yvr.ca


Future Shop CES

Project: Future Shop CES 2013
Category: Rapid Production – Branded Content
Future Shop is a retailer in the tech field. But with their Tech Yeah blog, they are also leaders in the tech news space as well.

To reinforce this Future Shop asked M2O Digital Agency to plan and produce quality, timely and unique Consumer Electronics Show (CES) video content to reinforce Future Shop’s positioning as the source for exciting technology news.

We obliged by creating an innovative rapid real-time video production solution. Videos were up within 1 hr of filming. First they were uploaded to the Future Shop YouTube channel with SEO and SEM. After uploading they were immediately embedded into the Tech Yeah blog which leveraged Future Shop’s high Alexa rating and boosted the videos google juice even further.

We completed 66 videos in English and French in 3 days; more than any news organization at CES.

Check out the feature of our Cart solution that graced the cover of Creative Cows, a leading videography Blog:
Mobile Video Production with the Matrox MXO2