Project: Vancity
Category: Storytelling
As the largest community credit union in Canada, Vancouver City Savings Credit Union, AKA Vancity, leads the country as a financial institution with heart. With a history of leadership from allowing the first woman to sign a mortgage document without a male co-signatory (YES, that was a thing!) to partnering with Reconciliation Canada and promoting the LGBTQ+ Communities, Vancity IS a fresh community all about inclusion in this sometimes seemingly divisive time. M2O was asked to help create a 30 second television spot along with several 15 seconds web and mobile spots to signal and boldly state that we must embrace the diversity within our communities.

31 E 5th Ave
Vancouver, BC
V5T 1G7 Canada
tel: 604 626 1057

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